This conference will examine the media's role in shaping meaning in contemporary society, drawing on key national and international events, disruptions, and academic research. Discussions will address media's impact on criminal justice, public opinion, social norms, and cultural shifts, as well as debates on deviancy amplification, moral panics, and media portrayals of crime. The conference will also explore the influence of media on popular culture, media activism, and the responses it elicits from society, including specific closed groups.

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img Sister Nivedita University (Kolkata)
Journalism and Mass Communication Department


Representing the Unseen:
India at the Margins and Media

  • September 18, 19 and 20, 2025
  • Conclave on hybrid mode


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Conclave Concept

This conference aims to explore the significance of the media and the impact it has on the meaning-making processes in contemporary society. It will draw examples and researches from key national and international events, disruptions, changes and also academic literature and previous studies on the role and functions of the media and its impact on society. This will include key debates on deviancy amplification, folk devils and moral panics and also assess media’s impact on criminal justice policies, public opinion, social mores, cultural changes, communication bottlenecks, Social Media and mediocracy, ideologies and media policies. In particular, it will focus on exploring how the media can influence popular culture and the impact of media portrayals of crime on societal perceptions, impact of media portrayal on societal changes, impact of media activism and its responses and reactions directed towards people in general and certain closed groups in particular.



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August 16, 2025

Last Date for Abstract Submission.

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August 30, 2025

Final Paper Submission.

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September 5, 2025

Acceptance of Paper.

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September 18, 19 and 20, 2025

Conclave

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Call for Papers

Sister Nivedita University’s Journalism and Mass Communication Department has put up this inter-disciplinary theme to invite research papers/articles from faculties, researchers, professionals, technocrats, and industry experts from the fields of Mass Communication, Political Science, Sociology, Psychology, English and Cultural Studies to discuss the role of media in representing the marginal voice in the contemporary society, its changing narratives and its effects on human lives. General outlines have been given above, with papers invited on topics and realms on the broader understanding of the theme and beyond the mentioned topics.



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[to be paid only on acceptance of paper]

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₹750

Students.

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₹1,200

Research Scholars

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₹2,000

Academicians / Professors / Professionals / Independent Researchers.

Papers are invited
on the following tracks

  • Media, the State, and Marginalisation
  • Representation of minority communities in news media
  • Social Media and marginalized voices
  • Journalists and media professionals’ outlook while representing the marginalized
  • Stereotyping of the marginalized in media
  • Ecocriticism and Media
  • Public Relations and communication advocacy for marginalized
  • Marketing and Advertising mainstreaming moving away from marginal voices
  • Media of Estrangement of the Human from Nature
  • Maturing of cinema and documentary making it more inclusive
  • Media of Alienation and Individuality
  • Folk, cultural, and regional storytelling through new avenues of radio and podcasting
  • Caste Politics and Media
  • Portrayals of marginalized, disability, subaltern, and affected in Literature
  • Role of Popular Media and Culture in perception creation in gender dynamics
  • Media literacy and misrepresentation
  • Queer subtext in popular media
  • Financial censorship on media
  • India of media and justice
  • Argumentative narratives in mainstream media
  • Media as a tool for resistance
  • The idea of medium as the message
  • Media, PR, and Ads confined to elitism and exclusivity
  • Marginality and Social Media in the 21st Century
  • Media and oppositional communication challenging norms
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Patron

Honorary Chancellor
Shri Satyam Roychowdhury

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Advisor

Vice-Chancellor
Dr. Dhrubajyoti Chattopadhyay

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Advisor

Registrar
Prof. Suman Chatterjee

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Advisor

Group CEO, TIG
Prof. Dr. Sanku Bose

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Advisor

Dr. Buroshiva Dasgupta, Advisor, Dept. of Mass Com and Journalism

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President

Dr Minal Pareek, Dean, Dept of Media Science, Fine Arts and Design

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Convenor

Mr Arindam Basu, Asst. Professor, Dept. of Journalism & Mass Comm.

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Asst. Convenor

Mr. Saikat Majumdar, Asst. Professor, Dept. of Journalism and Mass Comm.

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Treasurer

Mr. Souvik Sur, Technical Assistant, Dept. of Journalism and Mass Comm.

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Sponsorship Convenor

Mrs. Jhumur Dutta Gupta, Asst. Professor, Dept. of Journalism and Mass Comm.

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Exec. Committee

Mr. Santosh Koppisetti, Prof. of Practice, Dept. of Journalism and Mass Comm.

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Exec. Committee

Mr. Krishnendu Das, Asst. Professor, Dept. of Journalism and Mass Comm.

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Exec. Committee

Mr Namashish Sharma, Asst. Professor, Dept. of Journalism and Mass Comm.